Archive for the ‘Social Media Traction’ Category


How to Protect Yourself From Facebook Tagging Spam

Are you tired of being tagged in pictures of high tops and lap tops on Facebook? Not only is this form of Facebook spam clogging up your timeline, it could be damaging your business and personal reputation.

Often, the photos some of your less scrupulous Facebook friends tag you in are not as harmless as a pair of sneakers. (more…)


A History of Social Media [Infographic]

Is social media a modern phenomenon? This infographic from Copyblogger would argue it’s not. The internet itself is designed to connect who would never ordinarily be able to communicate or collaborate. (more…)


McDonald’s Social Media – There Is No Secret Sauce

Ahh the golden age of transparency…or is it the golden arches of transparency? Who would have thought that McDonald’s would be leading the way when it comes to ditching the ol’ cloak and dagger and sharing (more…)


Why Facebook is a Bad Strategy For Your Business

“Facebook is a bad strategy for your business? I thought social media was the next big thing. Aren’t there 900 million people on Facebook? How can this be?”

I’m glad you asked. Here’s a hint: Facebook is not really a strategy…


What Should Our Company Social Media Policy Include?

It seems difficult at first to nail down strict guidelines for your social media company policy. Technology and social platforms seem to change every day. It is, however, in the best interest of your business (more…)


How To Turn Customers Into Brand Advocates

We’re all looking for those customers who shout our message from the rooftops. Customers have far more credibility as product evangelists than those who represent the company. Their networks trust them, and their networks can be huge. So how do we turn our customers into brand advocates?


How To Integrate Social Media With Traditional Channels

Often times businesses think of social media as a separate promotional element from the “traditional” marketing department. Certainly, there are differences in some of the ways each can be used to accomplish business objectives, but social media (more…)


23 Million Moms are on Facebook

A new report from eMarketer found that more than 20 million American mothers are active Facebook users, checking their accounts to (more…)


Facebook PAGE vs Facebook GROUP

Many consider Facebook as a network to connect with friends… true. Others have found value in connecting with businesses, public figures, experts, common interests and hobbies. Using Facebook PAGES and (more…)


5 Social Media Tips for the Holidays

I know it is hard to believe but the holidays are just around the corner.  Now is a great time to promote your business and products.  Here are 5 tips for social media for the holidays:

Tip 1. Prepare a Bank of Post

You are going to be busy but you still want your name getting out there.  Think about the types of messages you want to send out during this busy time of the year, when you want to send them, and how you want to send them.  Don’t forget (more…)