A new report from eMarketer found that more than 20 million American mothers are active Facebook users, checking their accounts to (more…)

When it comes to a successful social media campaign, the key is to make sure fans, followers and connections aren’t just reading, but (more…)

Search Engines like Google and Bing…do you trust them more than you trust your friends?  When was the last time you felt like the home repair advice you got from Yahoo was more reliable than the advice your Father, the building codes inspector, offered you. (more…)

In real life… IRL… we know there is value to many aspects.  For instance there’s value to the manufacturer of puzzles.  They sell millions of puzzles to people each year… (more…)

All the Forrester reports and eMarketer statistics are generally gathered by a social media-friendly company using social media tools to ask questions of a social media-adept audience… (more…)

Remember when your school yearbook came out and you finally got to see it.  What was the first thing you did?  You looked for YOURSELF!   (more…)

Social Media Traction is so many things, but what it mostly is… is a platform.

You see, the space shuttle can’t launch into space unless it’s mounted securely to a stable platform. (more…)

If you thought this social networking thing was a fad… think again.  Things are changing before your eyes and the internet is the platform of choice.

Get involved or get out of the way.

Central to the message of this video is that technology has radically changed the way people are brought together.   (more…)

from Fast Company Magazine – February 2010

Back in 2004, Facebook was still a post-dormroom project on wobbly colt legs, being coded by true believers, pulling all-nighters from rented living rooms around Palo Alto. (more…)